Franco “Bifo” Berardi: Mapping the Late-Modern Wasteland of the Corporate Imaginary

Great read!

Break The Code


In his latest work Franco “Bifo” Berardi discovers the ultimate hero of the postmodern corporate wasteland: the nihilist as mass murderer and suicide. At the heart of his new book we discover that it is not merely about crime and suicide, but more broadly “the establishment of a kingdom of nihilism and the suicidal drive that is permeating contemporary culture, together with a phenomenology of panic, aggression and resultant violence”.1 The task is simple he tells us: to map the wasteland where social imagination has been frozen and submitted to the recombinant corporate imaginary. Only from this cartography can we move forward to discover a new form of activity which, by replacing Art, politics and therapy with a process of re-activation of sensibility, might help humankind to recognize itself again. (ibid. KL 113)

Just a further note. Already I have mixed feelings about Berardi’s take on America. Like many non-Americans he seems to…

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